SEM & DIGITAL MEDIA
In the competitive healthcare and science industries, an effective Google Ads campaign can be the difference between stagnation and growth. However, success in this space demands more than just running ads—it requires meticulous management and accurate conversion tracking.
Case Study: Health Spa | Overland Park, KS
Increased effectiveness of Google Ad management through evos. August - December 2024.
MEASURABLE RESULTS
Increased Search Impression Share by 20%, increasing brand recognition in their market
Company books an average of 3 appointments per day through Google Ads Search campaign
Service sales tripled after just three months of implementing Google Ads with evos
Increase Ad Clicks and Impressions
By continuously refining your campaigns, you’ll experience increased clicks, impressions, and conversions.
For healthcare and science industries, this translates to more appointments, inquiries, or sales, directly impacting your bottom line and helping you serve more people who need your products or services.
Implement Conversion Tracking
Conversion tracking ensures you know exactly which ads, keywords, and campaigns are driving results. Without this data, you’re essentially flying blind, wasting valuable ad spend on ineffective strategies.
Accurate tracking helps optimize your campaigns, focusing your budget on what truly works and yielding measurable ROI.
Decrease Cost per Conversion
Driving high-quality traffic is key, but it’s not just about the volume—it’s about cost-efficiency. A well-managed Google Ads account focuses on increasing clicks from the right audience while reducing the cost per conversion.
This means more patients, clients, or customers at a lower acquisition cost, giving you a competitive edge.
Increase Search Impression Share
Impression share represents the percentage of times your ads show compared to the total available impressions in your target market. A higher impression share means increased visibility, positioning your company as a leader in your field.
By maximizing your impression share, you dominate search results, ensuring your brand stays top of mind.
Our specialized focus on Google Ads and SEM for healthcare companies means we understand your unique challenges and goals. With data-driven strategies, precise conversion tracking, and continuous optimization, we’ll help you maximize your ad spend, drive measurable results, and achieve sustainable growth.